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Ads Manager

Advertising campaigns, budgets and how billing works.

Budget, funding and campaign statuses
This article explains a campaign's budget, how to fund it and what each campaign status means. A campaign has two figures: its budget, the most it can spend, and the money you have put on it with Add budget. Delivery runs on the money the campaign holds.
Where your ad appears
This article explains where your ad can appear. A placement is a part of Sebairo where an ad is shown. There are four: the home feed, the Marketplace, Jobs and reels. You choose placements when you set up delivery. Pick at least one, or as many as you like.
Who your ad can be shown to
This article explains how to choose who sees your ad. You can target by country, language, city, interests and whether someone is open to work. A field you leave empty does not restrict the audience, so an empty audience means everyone eligible.
What advertisers can and cannot learn about you
This article explains what advertisers can see about you. Advertisers see only totals: how many times an ad was shown, how many clicks it received and how many different people it reached. They cannot see who viewed or clicked an ad.
How ad billing works
This article explains how ads are paid for. Ads are prepaid from the credits in your wallet: you add budget to a campaign, which moves credits from your balance onto it, and the campaign spends them as your ad is shown or clicked.
Creating an ad campaign
This article explains how to create an ad campaign in Ads Manager, which is included in the Pro and Business plans. Nothing is charged while you build a campaign. You add budget after saving it, and you can keep it as a draft.
Reading your campaign results
A campaign's screen shows how it is performing: impressions (how many times the ad was shown), reach (how many different people saw it), clicks and click-through rate. All figures are totals. Individual viewers are not shown.
Why did my campaign stop running?
A campaign stops for one of the reasons below. Check them in turn:

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